Former CNN Anchor Campbell Brown Leaving Meta As Company Shifts Away From News

Campbell Brown, Meta Platforms Inc.’s head of media and sports partnerships, is stepping down from the post, according to multiple reports.

Brown, who was an anchor and correspondent at CNN for 14 years, joined the company in 2017 as head of Facebook’s news partnership program. She later helped lead its $100M to commitment to news reporting during the pandemic, an effort it seems to have since abandoned.

Related Stories

Meta Verified: Paid Verification Service For Instagram & Facebook Rolling Out Following Twitter’s Footsteps

Meta’s Threads Passes 70M Signups; Users More Than Double In One Day

Axios, which first reported the news, also reported this morning that referrals to news sites from the company’s Facebook platform have cratered from about 120 million in 2020 to a little over 22 million in July of this year as it refocuses on video and viral content.

Meta issued a statement to Bloomberg about Brown’s departure: “She will continue a strong working relationship with Meta as a consultant to the company. Media and sports partnerships continue to be a priority for Meta and its apps, and we look forward to working with Campbell in her new capacity.”

In Canada, the government and news providers are currently at odds with social media giants after the country’s new Online News Act — also known as Bill C-18 — ordered the Facebook, Instagram and WhatsApp owner to compensate news orgs when those outlets’ content is shared. 

Meta claims the law “misrepresents the value news outlets receive when choosing to use our platforms” and is based on “on the incorrect premise that Meta benefits unfairly from news content shared on our platforms, when the reverse is true.”

Meta chose to stop hosting news sites in Canada and announced earlier this month that in December it would “deprecate” Facebook News in the UK, Germany and France.

California is also seeking to introduce legislation that would require platforms to pay news outlets monthly usage fees. Its Journalism Competition and Preservation Act would provide protections to newspapers, broadcast stations and digital journalism outlets and give them more market power in the face of competition for advertising from the digital giants.

Must Read Stories

McCarthy Ousted As House Speaker; Trump Ordered To Shut Up Or Face Jail

‘Exorcist: Believer’ Stalks Franchise-Best $30M+ Bow: Weekend Preview

Teatro della Pace Films Buys Saul Zaentz Film Library, Including 3 Best Picture Winners

SAG-AFTRA & Studio CEOs Back To Table Tomorrow After “Constructive” Talks

Read More About:

Source: Read Full Article